Amplify Philly at South By Southwest in Austin, Texas

Introduction

Amplify Philly made a bold statement at South By Southwest 2024, showcasing Philadelphia’s music, technology, and culture. MidAtlanticFX provided essential event support.

Project Overview

Client: Amplify Philly
Location: South By Southwest, Austin, Texas
Date: March 9, 2024
Services Provided: Set Design, Sound Reinforcement, Video Display, Lighting, Staging

The Journey

Amplify Philly needed a comprehensive setup for an all-day event featuring indoor panel discussions and outdoor performances. We designed an AV solution that catered to these diverse needs, including sound reinforcement for panel discussions and dynamic lighting for music performances.

Challenges

Managing logistics for a cross-country event and supporting dual stages with different requirements.

Solutions

We tailored an AV design, ensuring seamless transitions and integration across both stages. Our team selected the right equipment for each element, ensuring flawless execution.